CLA Marketing & Promotion

Let's get started!

The CLA PIO is thrilled to work with you and is here to assist with marketing your events, creating print materials, and much more. You've reached the perfect starting point for all your communication needs.

 
 

We have an extensive number of services available to you including campus communications, design, public affairs, events, photography, videography, social media, web, publications, fundraising, swag, recruitment and more.

 

If you belong to the CLA family as a student, faculty, adjunct, staff, alumni, or otherwise and have an event, fundraiser, accolade, or story you want to share with the public- this is your first stop!

1. Determine the service(s) you would like.
2. Submit your request for assistance 4-5 weeks prior.
3. Provide all required information for promotion in a timely manner.
4. Fill out the CLA Marketing & Promotions Submission Form.

 

We would love to create your poster for you! However, if you’re in a pinch, we have a number of templates available for your convenience that follow University branding guidelines. Alternatively, we can make something from scratch for you if you’d prefer. If you would like to make your own poster without one of our templates, please visit the University Relations page to make sure your materials include the necessary branding!

 

 

 

Tell us more about the changes you would like to see and we will get working on them. Please include the URL to the specific page you would like to change.

 

Yes. Send us your CRN, course name, the dates & times offered and a description of the course discussing what the students will learn and why they should be excited about it.

 

 

Purchasing swag is an involved process. Let’s schedule a meeting, discuss what you’re envisioning and your available budget.

 

 

Our team is responsible for designing and producing print materials for each of our departments. Every department has a 8.5x11 double sided tear sheet about their program that is updated once a year. There are about 50 copies available for pick up in our office at any given time.

Some departments have special tri fold brochures or tear sheets for minors that we have designed for them- these materials are made upon special request.

 

 

Still Need Assistance?

Please email us! Due to our team's commitment to servicing 18 departments, there are occasions when responses may be delayed. If you have not received a reply within two business days, please follow-up via email. Your inquiries are important to us, and we are dedicated to providing you with the assistance you need. 

UAF students on their first day back from winter break start the 2022 spring semester. 1/10/21 (UAF photo by Leif Van Cise)

 

 

Virtual Open Office Hour

Do you have a quick question? Sometimes it’s easier to have a quick chat than compose an entire email. Consider dropping by the CLA PIO Virtual Open Office Hour every Thursday from 10am-11am via zoom at https://alaska.zoom.us/j/9123380761

 

 

A phone is set up to livestream a Choir of the North performance on Facebook. | UAF Photo by Sarah Manriquez

 

 Available Services

Campus Communications

Employee and student communications, postering, digital signage, Cornerstone, CLA internal e-newsletter

Design

Templates, branding, graphic design, publications, design and trademark review

Public Affairs

Government and community relations, media and public relations, planning and counsel; crisis communications

 

Events

Scheduling, marketing, planning, catering, hosting, on-the-day management, live-streaming, event moderator

 
Photography

Photo shoots, model releases, online gallery


 
Videography

Production services, class advertisements/trailers, commercials, lectures, interviews, performances

 
Social Media

digital campaigns, account co-administration, training, consultation, analytics reporting

Web

Guidelines, training, consulting, design, maintenance, updates 

 
Publications

Writing and editing, copy review, editorial style guide, selecting online and print publication services, magazine layout

Fundraising

Types of giving, donor events, UA Giving Day, solicitation and fundraising, UA foundation accounts

Swag

Vendor selection, design, product selection, ordering, shipment, distribution

 
Recruitment

Recruitment events, admission marketing funnels, letter campaigns, college fairs, dual enrollment funnels

 

 

Additional Resources for

Faculty & Staff

The CLA Google Site is an additional resource and wealth of information for our faculty and staff that includes up to date policies and how-to's from each of our dean team members covering topics from new employee onboarding to travel guidelines & procedures to curriculum review. This site is constantly being being updated with the most current information available. 

Anthropology professor Peter Schweitzer lectures in an Eielson Building classroom. UAF Photo by Todd Paris

 

 

Requesting Assistance

Sarah Manriquez

Sarah Manriquez

CLA Public Information Officer

Gruening 407

Kat Reichert

Kat Reichert

CLA Web Developer & Multimedia Designer

Remote